AB 890 was recently passed by the California Legislature with bipartisan support and was signed by Governor Newsom on September 29, 2020. The bill gives California nurse practitioners the ability to practice without physician supervision, a policy that the nurse practitioners have been working toward for nearly a decade.
Callahan Public Affairs was retained in the fall of 2019 to manage a public affairs campaign in support of AB 890, working in close coordination with the California Association for Nurse Practitioner’s leadership and contract lobbyist. CPA managed many of the day-to-day activities, directing outreach and managing the coalition, developing and distributing messaging and materials, and supporting press and media efforts. In more detail:
Outreach and Coalition
Messaging and Materials